Alongside my client work I regularly get brought in by agencies to contribute strategic and creative thinking to new business pitches. Agencies call on me for my platform expertise, knowledge of the fashion and beauty industry, and local market insight, particularly for Germany and the Netherlands.

MC Saatchi x Porsche Germany, 2025

MC Saatchi brought me in to develop creative concepts for a Porsche Germany pitch, including always-on social media ideas to strengthen the brand's cultural relevance in the German market and an experiential activation concept for IAA Mobility, one of the world's leading automotive trade shows.

Sesamy x Etam, 2024

Sesamy brought me in to develop the strategy and creative direction for a pitch for Etam, the French lingerie brand. My contribution covered the social media strategy, a creative concept for social content and events, always-on content ideas and creator and influencer recommendations.

Smarts Agency x Zalando Netherlands & Lync & Co, 2023

I joined the Smarts team on two pitches: a localised influencer and creative strategy for Zalando Netherlands, tapping into local streetwear, fashion and sports communities, and a PR and social strategy for Lync & Co, a Swedish electric car brand with a strong focus on community and urban culture. Smarts won the Lync & Co pitch.

Cure Media x H&M Germany, 2024

Cure Media brought me in to support a pitch for H&M Germany, contributing talent recommendations and a locally grounded cultural strategy for the market.